Subscription and free trial ads on Meta

Ads for subscriptions and trials need clear terms: price, renewal and how to cancel. Hiding them in small print is a common reason for a rejection and for complaints that reach the account.

By the Ad Account Unban team · Published 29 October 2026 · Last updated 29 October 2026

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State clearly

The price after the trial.
When it renews.
How to cancel.

On the landing page

Same terms as the ad.
A cancel path that works.
No pre-ticked extras.

Why it matters

Misleading terms can count as deceptive practices.

Official sources

Meta Advertising Standards

Meta changes its help pages, menus and forms often. Follow the wording on your own screen and the current Help Center. Ad Account Unban is an independent service and is not affiliated with Meta.

YOUR QUESTIONS

Frequently asked questions

Can I say free if there is a card?

Say what is true, including that a card is needed.

Where do the terms go?

In the ad and on the page.

Does the policy differ by country?

Local law can add rules.

Want help with your ad account?

Send the notice you see and the ad account ID on WhatsApp or email. You hear whether we can help. Never send a password or a login code.

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