Ad rejected for deceptive links or redirects

Ads can be rejected if the link goes somewhere other than expected, redirects through other pages or shows different content to reviewers. Use a direct link, keep the page the same for everyone and remove cloaking. A clean page lowers risk.

By the Ad Account Unban team · Published 29 October 2026 · Last updated 29 October 2026

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Common problems

Redirect chains.
Different pages for different visitors.
A link to a page that is down.

Fix

Link to the final page.
Same content for every visitor.
Test links before launch.

Never

Do not use cloaking. It is a serious violation.

Official sources

Meta Advertising Standards

Meta changes its help pages, menus and forms often. Follow the wording on your own screen and the current Help Center. Ad Account Unban is an independent service and is not affiliated with Meta.

YOUR QUESTIONS

Frequently asked questions

Are tracking redirects allowed?

Simple tracking is common. Avoid long chains.

Can a slow page be rejected?

A page that fails to load can be.

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