What changes
- Targeting by age, gender and ZIP-level location is narrowed.
- Lookalike options are limited.
- The campaign must declare the category when it is made.
Check your ads
- Does any ad offer a loan, card, job or home?
- Was the category picked at creation?
- Do the targeting options match the category?
- Fix and relaunch if not.
In an appeal
Say which category applies, that you have declared it and that targeting is now within the rules.
Official sources
Meta changes its help pages, menus and forms often. Follow the wording on your own screen and the current Help Center. Ad Account Unban is an independent service and is not affiliated with Meta.